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MMD > Archives > January 1999 > 1999.01.15 > 11Prev  Next


Player-Care Sales & Listing of Technicians
By John A. Tuttle

Hi All,  Okay, so I'm bragging, but I think I've earned the right.

Last year, I had a total of 135 new roll customers and seven repeat
customers.  Gross sales neared the $20,000 mark.  So even in a niche
industry like 'player piano rolls' (doesn't get much more niche), the
Internet has proven itself to be an extremely viable market place.

To those who boo-hoo'ed me three years ago, "Na-na, na Na-na".
To those who followed in my footsteps, Kudos!  Wise move.

I'm not saying that the Internet will soon be the #1 way of doing
business, but it's sure looking that way!  Let's face reality head-on.
People (all people) are basically lazy.  Time was when a man's
responsibility was to 'bring home the bacon'.  Now we're expected to
bring home the new car, the college education for our children AND pay
the mortgage.  Oh yeah, and bring home the bacon.

It's to the point where the one-income family is pass,.  And while I
understand the necessity, I'm loathed to deal with the consequences,
many of which I'm dealing with already.

The Internet is the first real breath of fresh air to come along in
many years.  And it offers the opportunity for men AND women to do
business without ever leaving their home, opening a shop or advertising
in the Yellow Pages.  Frankly, it doesn't get any easier.  The question
becomes; Do I take the leap?  Answer: 'What are you waiting for?'

Now the news: In April of this year (two years after the fact),
Player-Care will start charging for the heretofore "Free Technicians
Listings" at Player-Care.  The fee will be a nominal $10.00/year to
maintain any existing listing.  I'll be contacting each of the more
than 110 technicians individually.  But I've come to the realization
that nothing in life is free forever except faith, true love and air.
And since none of the above will help pay for my domain, all those who
choose to advertise at Player-Care will be charged for their
advertisement.

Okay, so you're saying, 'Sheesh, this guy is already making money on
roll sales, Classified Advertising and, he gets commissions from some
of the people who advertise at Player-Care.  Why should I support his
site with my dollars?  Answer: It's the most popular site on the net
devoted to Player Pianos.

On average, Player-Care has in excess of 100 unique hits per hour.
That's a lot of people.  They come from all over the US and abroad.
The real question is: Do you want to be exposed to these people?
Some will, some won't.  I'll let each individual be the judge!

You can send your personal check or money order payable and remit to

John A. Tuttle
407 19th Ave.
Brick, NJ
08724-2605

By the way, I'm currently in the top five with regards to QRS roll
dealers (both stocking and non-stocking).  By this time next year,
I expect (and plan) to be #1 overall.  My #1 competitor will be the
parent company.  And I doubt that I will rival QRS's sales figures
(in excess of 20 customers/day).  Maybe next year! The year 2000.
Wouldn't that be 'sweet'!  I love the Internet!


(Message sent Fri 15 Jan 1999, 23:47:19 GMT, from time zone GMT-0500.)

Key Words in Subject:  Listing, Player-Care, Sales, Technicians

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